Clinger Product Photography

Overview

We were engaged by Highly Functional to create vibrant, personality-driven imagery for "The Clinger," a unique cigarette and joint case. The primary goal was to showcase the practicality and innovative design of the product through high-resolution photos, despite working with a limited budget. The imagery was designed to align with the company's strategy of highlighting The Clinger’s unique attributes and educating consumers on its utility.

Challenges

Operating within a tight budget, the project required efficient resource management and creative problem-solving to deliver high-quality product photography that effectively communicated The Clinger’s features and uses.

Creative Vision & Execution

In an effort to keep within budget, we put just one of our talented team members onto the project, executing the entire photo shoot from conception to final edits. Inspired by The Clinger's distinctive characteristics, I developed a creative vision that personified the product through colorful backdrops, dynamic lighting, and macro photography. The visual strategy aimed to infuse personality into the images, reflecting the innovative spirit of The Clinger. Advanced photography techniques and creative lighting setups were utilized to enhance the visual appeal and informative quality of the photos.